Mobile Tools For Financial Services

Secure mobile banking - now available

“Within the next four years, over half of the top 50 brands in North America (52%) expect to spend between 5-25% of their overall budgets on mobile marketing efforts. Of these brands, more than 40% have already invested in text messaging campaigns, still the most popular mobile service to date.”
 

Mobile banking and credit card alerts have become more familiar to the North American consumer over the last two years. Early on, the Financial Services sector identified the mobile channel as one of the next big financial frontiers — one often presenting as many challenges as opportunities.

Although today’s customer demands more personal financial freedom, power, and convenience than ever before, they are also wary of potential security risks as the topics of identity theft and fraud make news headlines almost daily.

Choosing the right partner as you contemplate a mobile financial services strategy is more important than ever. Working and collaborating with merchant networks, carriers, device manufacturers and consumers, CellTrust ensures that financial information is protected during data transmission, and while at rest on the mobile device and on web-to-mobile servers. A partnership with CellTrust gives financial service institutions and providers the ability to take their offering to another level by delivering relevant, often critical content directly to respective stakeholders to create a meaningful and lucrative exchange via the mobile device.

CellTrust’s Secure Mobile Information Management (SMIM) platform and mobile applications are some of the most comprehensive offerings globally. From basic SMS to secure SMS to the most advanced, highly secure, client-driven mobile offering, financial service businesses can choose from a range of innovative products and services designed to be fully scalable as their mobile strategy grows. You can also count on a dedicated and expert team of security and mobile marketing and technology professionals to accompany you as the next chapter in mobile financial services unfolds.

Learn more about: SMIM Gateway, SecureSMS, SMS Gateway, SecureWallet.

 

MMA - Mobile Marketing AssociationCellTrust, an active member of the Mobile Marketing Association
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